Zoka Institute Newsletter

Click here to visit the Zoka Institute website for the above pages.

Larry Blumsack
Founder, President

Zoka Institute Services

Arts-based training for business growth

Zoka Training® focuses on individuals, work groups or specific business or product challenges through a
hands-on, highly interactive and experiential based program through

* Training
* Coaching
* Consulting
* Facilitating
* Workshops
* Keynote Speaker

About Zoka Institute

For critical thinkers, creative problem solvers and collaborators Zoka Training teaches individuals a skill set
that can influence any organization's bottom line - the fine art of developing creative solutions through collaborative, upside/down thinking. By focusing on exploring ideas rather than identifying problems, Zoka Training unlocks hidden creative potential by showing individuals how to think outside their
preferred styles and focus their creative energy – thus turning knowledge workers into inspired thinkers and solutions-driven contributors.

Volume 2 Issue 3 6/08

Creative Problem Solving at work!

Here's what Flagship Ventures - a leading venture capital company - recently wrote about Zoka Institute.

"I was involved with a portfolio company in need of a fresh look at its positioning and messaging as its product line had evolved and needed a unifying theme.

We were looking for a creative effort but wanted quick results that would have short term as well as longer term impact.

Larry proved the right resource. He has a rare degree of creativity but is solidly grounded in selling and sales processes.

As is often the case, much of the final content came from existing company personnel, but Larry's interviews and 'workshops' within the company and interviews outside the company were key to getting the ideas flowing and then vetted.

It resulted in a decisive confirmation of a critical strategic change in the sales and marketing target. His work was timely and effective."

Sincerely,
Steve Ricci
Partner, Flagship Ventures

"The intuitive mind is a sacred gift and the rational mind is a faithful servant. We have

created a society that honors the servant and has forgotten the gift."
- Albert Einstein

Zoka Training: Drives your company to its Creativity Tipping Point®

Critical thinking, creative problem solving and collaboration through arts-based training

for business.

To learn how to spark creativity and innovation in your company please email me at lblumsack@zokainstitute.com.

Click here to go to the website.

Regards,

Larry

617-489-1933

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Larry Blumsack, President | 9 Concord Avenue Suite 2 | Belmont, MA 02478