Zoka Institute
 
Click here to visit the Zoka Institute website for the above pages.

 Larry Blumsack
Founder, President



"The need to grow creative capital is not simply a competitive issue for individual companies. It is an economic challenge for the United States.
"
Richard Florida
Harvard Business Review



About Zoka Institute

Zoka Training teaches individuals a skill set that can influence any organization's bottom line - the fine art of developing creative
solutions through collaborative, upside/down thinking. By focusing on exploring ideas rather than identifying problems, Zoka Training unlocks hidden creative potential by showing individuals how to think outside their preferred styles and focus their creative energy – thus turning knowledge workers into inspired thinkers and solutions-driven contributors.



Zoka Institute Services

Zoka Training focuses on individuals, work groups or specific business or product challenges through a hands-on, highly interactive and experiential based program through

    * Training
    * Coaching
    * Consulting
    * Facilitating
    * Workshops
    * Keynote


Testimonial

"Zoka Training was unique, valuable, beneficial and perfect for our leadership teams recently charged with developing new and innovative business ideas for the company - a perfect and timely 'out-of-the-box' training."
Tony Pucillo, EVP Clean Harbors













Volume I Issue 2   9/07







Visionary Private Equity and Venture Capital firms gain access to a unique program to dramatically improve innovation and profitability in their portfolio companies.

Overcome the hands-off preference of most portfolio company executives. (more)     

Limited Habit energy is changed into creative, innovative energy. (more)

Why are almost 50% of executives surveyed dissatisfied with the results of their innovation programs? (more)

What is the creativity level of your portfolio companies?
(more)

The good news is that creativity is not dead; it is dormant and waiting to be rekindled in the workplace.
(more)

Creative leadership training for portfolio company executives is the way to accelerate growth. (more)
 
Zoka Institute is a creativity and leadership consulting and training firm dedicated to drive a company, its leaders and its employees to the creativity tipping point to compete more effectively in the global marketplace.

To learn how to turn human capital into creative capital please email me at lblumsack@zokainstitute.com or click here to go to the website.
or call me at 617-489-1933


Complete Text

Overcome the hands-off preference of most portfolio company executives.
Most executives rebel against or ignore funders imposing or interfering in strategy, operations, development, and marketing. As global competition for market share increases, there is a new and growing trend that these same executives welcome support from funders in the form of personal growth and leadership training. The old ways aren't as effective, as successful, or as profitable. When shown the alternatives, visionary leaders realize it is time to change linear thinking, analytical problem solving and the twentieth-century habit energy that holds their companies back.


Limited Habit energy is changed into creative, innovative energy.
Every day 95% of a company's intellectual property walks out the door. And the executives trained to know how to leverage their internal assets and turn human capital into creative capital will quickly turn habit energy into increased market share, revenue and profits. Their employees will look forward to returning the next day. These are the companies that create and foster a culture of critical thinkers, creative problem solvers and collaborators. A culture that drives successful innovation on an enterprise-wide level.


Why are almost 50% of executives surveyed dissatisfied with the results of their innovation programs?
They are beginning to realize that you can't have innovation without creativity – a culture of creativity throughout the company.


What is the creativity level of your portfolio companies?
Funders and company executives are challenged when asked to rate the creativity level in their companies on a scale of 1-10. Tough for many to do when their sole focus has been counting beans instead of developing creative capital. Our country –from the age of 3 years old, through formal education and corporate training – has created a worker force indoctrinated with a mindset of "no you can’t and here's the answer."
Little wonder why there is a shortage of creativity in American companies.
 

The good news is that creativity is not dead; it is dormant and waiting to be rekindled in the workplace. Awakening creativity isn't about turning left-brain thinkers into right-brain thinkers. It is about showing left-brain trained thinkers how to use more of their right brain. And giving those left/right-brain thinkers the space to be creative and innovative - the space to make mistakes and not be criticized for their mistakes.

Creative leadership training for portfolio company executives is the way to accelerate growth.
The benefits to PE and VC firms of bringing together and providing a hands-on, experiential and interactive programs for company executives are twofold. One is to provide innovative, creative leadership training for these executives. The other is for the executives, who, when they personally experience and realize the value of creative leadership training, to voluntarily bring the training into their own companies – without any prodding from their funding companies. On their own, they will drive their companies to their creativity tipping point.

 

Zoka Institute is a creativity and leadership consulting and training firm dedicated to drive a company, its leaders and its employees to the creativity tipping point to compete more effectively in the global marketplace.

To learn how to turn human capital into creative capital please email me at lblumsack@zokainstitute.com.
 
Click here to go to the website.


Regards,

Larry

617-489-1933

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Larry Blumsack, President | 9 Concord Avenue Suite 2 | Belmont, MA 02478


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